About Us | Reverb

Founded in 2015, Reverb is a Seattle-based consulting company focused on people operations and people development. We provide flexible, people-centric consulting to help companies succeed while building healthy, inclusive cultures that engage and inspire employees.

Meet The Owners

Mikaela Kiner & Sarah Wilkins

Reverb is 100% woman owned. In 2015, Mikaela started the company with the goal of doing what leaders need, when they need it. After working in Fortune 100 organizations, she wanted to see what it would be like to bring the best of HR to growing companies, without the bureaucracy. Mikaela brings her passion and support of women in the workplace to the table and is the author of Female Firebrands.

In 2017, Sarah and Mikaela met through a mutual friend. It was immediately obvious how well Sarah’s consulting background complemented Mikaela’s HR experience. Mikaela remembers saying “I think we’re going to need someone just like you six months from now.” Six months later Sarah joined as Reverb’s first HR Practice Lead. Today, she’s the company Cofounder & COO as well as a co-owner.

MISSION

Reverb helps growing companies create healthy, inclusive cultures that scale. We donate a portion of our annual profits to ensure a better future for underserved populations.

VISION

We create healthy, inclusive cultures that scale

VALUES

Our values drive everything we do

EXCEPTIONAL

Team members consistently do great work and are not only capable but passionate about what they do.

FLEXIBLE

Do what works best for each client; meet them where they are. When, where, and how we work are tailored to meet the client’s needs.

KIND

Assume best intentions, listen, and be curious when differences arise. Give others the benefit of the doubt.

PRINCIPLED

We do what’s best for our team, clients, vendors, and community. No exceptions.

FUN TEAM NO POLITICS

Team members share information, ask for help, and win together. Everyone does their part to create a place where people can be themselves and do their best work.

Social Good

1% of all our profits go to a designated local nonprofit.

We are a Certified B Corporation®

B Corp Certification is a designation that a business is meeting high standards of verified performance, accountability, and transparency on factors from employee benefits and charitable giving to supply chain practices and input materials. In order to achieve certification, a company must:

Demonstrate high social and environmental performance

Make a legal commitment by changing their corporate governance structure to be accountable to all stakeholders

Exhibit transparency

Diversity, Equity, Inclusion, and Belonging Statement

We know:

Representation matters to our company, our clients, and our community.

Diverse teams lead to creative problem solving and better business outcomes.

Inclusion and belonging are essential to the work we do.

We strive to:

Build a diverse team including visible and invisible differences.

Continuously increase our own awareness of inclusion, equity, and engagement.

Develop meaningful connections and relationships with underestimated communities.

We welcome and embrace:

The evolving identity of every person’s whole and authentic self.

All social identities that are inclusive and not rooted in harm or oppression.

Our AI Philosophy

At Reverb, we see AI as a quiet partner that helps us work smarter so we can stay focused on people strategy. Used thoughtfully, AI lightens administrative lift, supports research and analysis, and gives our team more time for the work that truly matters: listening, advising, and building healthy, high performing organizations.

We believe AI should always serve people. It can help us draft, organize, or surface patterns, yet it will never replace the empathy, creativity, and sound judgment that define our work. Our philosophy keeps human expertise at the center while using tools and technology to enhance what is possible.

Our approach is guided by three principles:

Human First AI supports our work. It does not lead it. We use AI to clear space for deeper conversations, better strategy, and stronger client relationships.
Ethical and Secure Trust is our foundation. We use vetted tools, protect confidentiality, and consistently review outputs for accuracy, nuance, and fairness.
Transparent by Design Clients should understand how we work. When AI meaningfully supports a deliverable, we review it carefully, refine it with context, and share our process openly.